05

Service 05

Communication & Media

We build brands, campaigns, and capacity for changemakers.

Communication built around the change you want to create, strategic, sustained, and made to move people.

Strategy
Led
Sustained
Not one-off
5
Capabilities
All services
05

Why it matters

Communication with a purpose

Campaigns fail when they're loud but aimless.

We start with the change you're trying to create, a policy shifted, a behaviour adopted, a community mobilised, and work backwards into messaging, channels, and cadence that actually get there. Then we build your team's capacity to keep it going.

Change-first
Not noise
Right cadence
Right channels
Capacity
That lasts

What's included

Capabilities

Everything this service can do for you, pick the whole package or just the parts you need.

01

Strategic Communication & Advocacy

Messaging and campaign strategy built to shift opinion, policy, and behaviour.

Advocacy that works starts with a sharp theory of change, not a louder megaphone. We build the strategy: who you need to move, what they believe, the message that shifts them, and the sequence of moments that gets you there, then a campaign plan your team can run.

What's includedTheory of changeMessage architectureAudience mappingCampaign strategyAdvocacy planningMeasurement framework
02

Content Production

The assets that carry a campaign, written, visual, and multimedia, on message and on time.

A strategy is only as good as the assets that deliver it. We produce the full range a campaign needs, copy, graphics, video, social content, all on message, on brand, and on schedule, so your campaign speaks with one consistent voice across every channel.

What's includedCopy & messagingGraphics & designVideo & motionSocial contentCampaign toolkitsMulti-channel assets
03

Social Media Management

Channel strategy and day-to-day management that builds an engaged, growing audience.

Social media rewards consistency and strategy, not just presence. We set the channel strategy, build the content calendar, and run the day-to-day, posting, engaging, listening, so your channels grow a real, engaged audience.

What's includedChannel strategyContent calendarCommunity managementPaid socialListening & analyticsReporting
04

Brand guideline / Style Guide development

Clear standards so every piece of communication looks and sounds unmistakably you.

Without standards, every new staffer and supplier reinvents your brand a little. A clear style guide fixes that, the rules for how you look and sound, in one reference anyone can follow.

What's includedVisual standardsVoice & toneLogo usageColour & typeTemplatesDo's & don'ts
05

Media Relations

Relationships and pitches that earn coverage and put your voice in the room.

Earned media carries a credibility paid channels can't buy. We help you earn it, building relationships with the right journalists, crafting pitches and press materials that get picked up, and preparing your spokespeople for the moment they're in front of a reporter.

What's includedMedia strategyPress releasesJournalist relationshipsPress kitsSpokesperson prepCoverage tracking

Let's scope it

Not sure which parts you need?

Tell us what you're trying to achieve and we'll recommend the right mix, and what it would take to deliver.

By the numbers

Reach with a purpose

Right message, right channels, right moment, measured against the change you set out to make.

Multi
Channel reach
Sustained
Not one-off
Tracked
Sentiment & coverage

How we work

From first call to lasting capability

A clear, repeatable path, so you always know where the work is and what comes next.

01

Define

We pin down the change you want and the audiences who can deliver it.

02

Plan

Messaging, channels, and cadence designed to reach and move those audiences.

03

Activate

We produce and run the campaign across the right mix of earned and owned media.

04

Sustain

We build your team's capacity so momentum outlasts the campaign window.

Who it's for

Is this you?

Changemakers running advocacy, awareness, or behaviour-change work, NGOs, programs, and coalitions that need communication to do more than look good.

Let's begin

Ready to tell your story?

Whether you're a nonprofit expanding your impact or a business growing your market presence, let's build something great together.

hello@digitalstorytellingafrica.com+254 784 666 555Avalon Plaza, Ngong Road · Nairobi